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If you landed on this page, you probably know by now that the fashion industry is very much responsible for releasing today's carbon footprint. In fact 10 % of annual global carbon emissions is caused by fashion. 
Being conscience about it means that every small step we take counts. What can we do to make earth a better place, both for humans and for all living beings?

  • Support and shop from small business owners that are transparent with us as customers. 
  • Repair clothing or upcycle them.
  • Donate what we no longer use.
  • Buy only what we need. In some countries, 40 % of purchased clothing is never used.
  • Consider quality over quantity. Cheap clothing often doesn't survive the wash cycle, meaning that in the long run we don’t save money compared with buying better quality clothes and accessories.
  • Handpick our favorite second-hand items.